Enum gapi_grpc::google::ads::googleads::v7::resources::bidding_strategy::Scheme

pub enum Scheme {
    EnhancedCpc(EnhancedCpc),
    MaximizeConversionValue(MaximizeConversionValue),
    MaximizeConversions(MaximizeConversions),
    TargetCpa(TargetCpa),
    TargetImpressionShare(TargetImpressionShare),
    TargetRoas(TargetRoas),
    TargetSpend(TargetSpend),
}

The bidding scheme.

Only one can be set.

Variants

EnhancedCpc(EnhancedCpc)

A bidding strategy that raises bids for clicks that seem more likely to lead to a conversion and lowers them for clicks where they seem less likely.

MaximizeConversionValue(MaximizeConversionValue)

An automated bidding strategy to help get the most conversion value for your campaigns while spending your budget.

MaximizeConversions(MaximizeConversions)

An automated bidding strategy to help get the most conversions for your campaigns while spending your budget.

TargetCpa(TargetCpa)

A bidding strategy that sets bids to help get as many conversions as possible at the target cost-per-acquisition (CPA) you set.

TargetImpressionShare(TargetImpressionShare)

A bidding strategy that automatically optimizes towards a desired percentage of impressions.

TargetRoas(TargetRoas)

A bidding strategy that helps you maximize revenue while averaging a specific target Return On Ad Spend (ROAS).

TargetSpend(TargetSpend)

A bid strategy that sets your bids to help get as many clicks as possible within your budget.

Implementations

impl Scheme

pub fn encode<B>(&self, buf: &mut B) where
    B: BufMut, 

pub fn merge<B>(
    field: &mut Option<Scheme>,
    tag: u32,
    wire_type: WireType,
    buf: &mut B,
    ctx: DecodeContext
) -> Result<(), DecodeError> where
    B: Buf, 

pub fn encoded_len(&self) -> usize

Trait Implementations

impl Clone for Scheme

fn clone(&self) -> Scheme

Returns a copy of the value.

pub fn clone_from(&mut self, source: &Self)

Performs copy-assignment from source.

impl Debug for Scheme

fn fmt(&self, f: &mut Formatter<'_>) -> Result

Formats the value using the given formatter.

impl PartialEq<Scheme> for Scheme

fn eq(&self, other: &Scheme) -> bool

This method tests for self and other values to be equal, and is used by ==.

fn ne(&self, other: &Scheme) -> bool

This method tests for !=.

impl StructuralPartialEq for Scheme